Paine Webber, a huge investment bank and securities firm, publishes its "The Ideal Business" list, used by their employees to judge businesses. Please read these criteria below.

You will see that MLM/network marketing is a great fit to Paine Webber's "Ideal Business" criteria. Paine Webber is right about these criteria.

  1. The Ideal Business sells the world rather than a single neighborhood or even a single city or single state. In other words, it has an unlimited global market.

  2. The Ideal Business offers a product, which enjoys an inelastic demand. Inelastic refers to a product that people need or desire almost at any price.

  3. The Ideal Business markets a product that cannot be easily copied. This means that the product is an original or, at least, it is something that can be copyrighted or patented.

  4. The Ideal Business has minimal labor requirements. The fewer personnel (employees), the better.

  5. The Ideal Business operates on a low overheard. It does not need an expensive location. It does not need large amounts of electricity, or advertising, or legal advice, or high-priced employees, or a large Inventory.

  6.The Ideal Business does not require big cash outlays or major investments in equipment or product. In other words, it does not tie up your capital.

  7. The Ideal Business enjoys cash billing. In other words, it does not tie up your capital with lengthy or complex credit terms.

  8. The Ideal Business is relatively free of all kinds of government regulations or strictures.

  9. The Ideal Business is portable or easily moveable. This means you can take your business and yourself anywhere you want to.

  10. The Ideal Business satisfies your intellectual needs. There is nothing like being fascinated with what you do.

  11. The Ideal Business leaves you with free time. In other words, it doesn't require your labor and attention 12, 16, or 18 hours a day.

  12. The Ideal Business is one in which your income is not limited by your personal output. In the Ideal Business, you can sell to 10,000 customers as easily as you can one.

There's no doubt about it. MLM is an ideal business by Paine Webber standards. And, as an AMSOIL Dealer operating your own MLM business, AMSOIL and Xango premium products are ideal by Paine Webber standards, too, because they are unusual, almost impossible to copy, are properly trademarked, and experience inelastic demand--being able to command full retail price due to their excellence.

MLM is an Internet business now in the 21st Century. You can deal with anyone worldwide. You have no people overhead (employees) as each person on your team is a self-employed distributor. The MLM company handles the money and the accounting for you. Customers buy using their money via credit cards. You need no inventory and e-commerce allows products to be shipped directly.

You can do this business from a small office at home without creating administrative overhead.

What's not to like about the 21st Century MLM business?